Hoisting your flag
Getting your employer branding right, to attract your perfect crew
Creating an attractive employer brand
Employer branding is defining a company’s reputation as an employer and what it offers to its employees. You'll already have an employer brand – it’s how your people talk about you. The story of what you’re doing, why you’re doing it and how you’re doing it.
Great employer branding helps to attract and keep fantastic people who will help you grow and achieve your vision. It makes the job of attracting people a whole load easier.
By not working on this, you can quickly sabotage your hiring efforts and make it more difficult to hire the best talent.
How we do this
We work with you to co-create:
Your Employee Value Proposition (what your current people love about working there).
A branding strategy which will attract the people you want and put off people you don’t.
Your recruitment marketing strategy.